尖子生如何学习英语:解密09人大附内部试题(4月8日更新)
人大附中尖子生如何学习英语解密09人大附内部试题(4月8日更新)
阅读理解C篇
Advertising is a highly developed twentieth-century industry. The development of radio, television, cinema, magazines and newspapers has gone hand in hand with the development of advertising. Why is advertising so popular? Is it a waste of money? It has been proved again and again that repeated advertising increases product sales. Since it increases production, the price can be reduced. Therefore advertising, instead of making a product more expensive, makes it cheaper.
Advertising is now a scientific business. Once managers would say jokingly, I know that half of what I spend on advertising is wasted, but I dont know which half. Now, all parts of an advertising program are properly measured and researched.
What makes a good advertisement? There have been major changes in advertising in the past sixty years. People read advertisements partly for information and partly for pleasure. Todays advertisements often start with a question, or a puzzle, with the purpose of attracting the readers attention. Of course, most advertisements contain information. But this is usually contained in a text that is interesting and often funny. Humor is very important. Sometimes advertisements tell a story, or the story may be continued over a number of advertisements. However, there is a danger in this. It is possible that the reader or viewer will remember the advertisement but not the name of a product.
55. The purpose of advertising is ________.
A. to increase product sales B. to make a product much better
C. to spend more money D. to reduce the production
56. Which of the following can be used in place of the underlined phrase hand in hand?
A. here and there B. again and again
C. as usual D. at the same time
57. What is meant by what managers said in the second paragraph?
A. All the money on advertising was wasted.
B. Not all the advertisements were well-designed.
C. All the managers knew about advertising then.
D. Managers spend no money on advertising.
58. What does the writer think of advertising?
A. Useless B. Unnecessary
C. Important D. Wasteful
【尖子生如何学习英语:解密09人大附内部试题(4月8日更新)】相关文章:
相关推荐
网友关注视频
- 中考英语
- 2019年北京中考地理卷真题解析3
- 中考英语
- 2019年北京中考历史卷真题解析(4)
- 中考英语
- 2019年广州中考语文作文题目出炉
- 中考完第一期视频——音乐喷泉
- 中考完的第一期视频(素材是6月23号中考完当天拍的)音乐喷泉
- 中考语文
- 2019中考作文押题“最后一课”
- 中考英语
- 中考英语复习选择疑问句练习初中英语情景交际主谓一致
- 中考语文
- 2019下半年教师资格证笔试
- 少年派:文科班主任真是绝了!让中考状元跪着上他的历史课
- 【中考物理】武汉中考物理,电路选择压轴,究竟是什么难度
- 语文三轮复习课程_中考作文热门主题及高分指导
- 中考英语
- 中考英语
- 江苏淮安中考物理第20题 用实验的方法计算出小石块的密度
- 暑假中考物理第10次课
- 中考英语
- 中考英语
- 年北京中考历史卷真题解析(2)
- 中考英语
- 2019江苏省淮安市中考物理第8题 根据两电阻的U
- 中考英语
- 暑假中考物理第9次课
- 2019广州中考语文解析
- 中考英语
精品推荐
- 2020中山市今天下午16时中考成绩公布及普高各批次安排
- 2020佛山中考成绩查询系统开通(附往年录取分数线)
- 2020深圳中考成绩通过四种方式查询
- 2020广东中山中考成绩8月5日16:00公布(附录取时间)
- 2020厦门中考成绩8月5日公布(附各科等级划分线标准)
- 2020沈阳8月4号中考成绩查询官网:www.sysksy.cn
- 2020上海市新高一新生报到·分班考·通知书寄送时间安排
- 2020福建南平市中考8月8日左右成绩查询人口:http://cjcx.npkmkj.net/
- 2020大连市成绩查询官网入口:http://dlzsks.edu.dl.gov.cn/
- 2020黄冈中考成绩查询官网:http://gzjd.hubzs.com.cn